TCL AND ITS JOURNEY WITH “SISTER WHO MAKES WAVES” (CHỊ ĐẸP ĐẠP GIÓ RẼ SÓNG)
TCL and the "Big-Screen TV" Craze
Entering the race for the large-screen TV market, TCL has quickly made a distinct mark—not only through positive reviews from tech experts and a strong market presence both domestically and internationally, but also through various inspiring collaborative initiatives.
Mr. Dinh Vy, General Director of TCL Vietnam, stated that thanks to its large-screen TVs—which feature superior capabilities and diverse designs—TCL successfully earned the title of the world’s number one 98-inch TV brand (according to market research firm Omdia in 2022). This achievement solidified the company’s reputation for quality, fueling remarkable growth in the second quarter of 2023 and propelling TCL to become the second best-selling TV brand in the Vietnamese market.
Elaborating on these accomplishments, Mr. Dinh Vy shared: "At TCL, we focus not only on delivering technological breakthroughs but also on the creative journey of developing high-quality products that inspire people. Guided by this vision, TCL has initiated special partnerships to spread this message—and we chose the show 'Sisters Who Make Waves' (Chị Đẹp Đạp Gió Rẽ Sóng) as the perfect platform. As an official sponsor, TCL is proud to have our 98-inch TVs accompany these bold, talented women as they strive to achieve great things!"
Sponsoring "Sisters Who Make Waves" – A Partnership Rooted in a Shared Spirit of Inspiration
By becoming an official sponsor, TCL has had the opportunity to join forces with the participants of "Sisters Who Make Waves" on a special project. This is not just an opportunity to create real-life experiences for the "Chị Đẹp" (the participating artists) and everyone else; it also serves to generate inspiring values, rooted in the unique messages that each individual conveys!
Speaking on behalf of the "Chị Đẹp," singer My Linh shares her thoughts on this special partnership with TCL!
How did you feel about participating in a reality television show for the first time? Were you worried about being overshadowed by the younger artists?
When I received the invitation to join "Chị Đẹp Đạp Gió Rẽ Sóng" (Sisters Who Make Waves), I was quite hesitant, as I had never tried dancing or working in a group setting before. However, with encouragement from my husband and children, I gained more confidence. I joined the show alongside 29 other talented women—not only to relive those moments on stage but also to push past my own boundaries and, in doing so, inspire those around me. Because of this, I felt no pressure at all; I simply enjoyed every moment of the journey.
This show also marks an unexpected partnership between you and the sponsor, TCL. How did this collaboration come about, and what are your impressions of the brand’s tech-forward televisions?
I have always lived by this philosophy: "Never assume there are limits to what you can do—just give it a try, especially if it brings inspiration to yourself and those around you." This is the very message that TCL consistently pursues through its pioneering technology products, aiming to provide users with limitless experiences via large-screen televisions. When two parties share the same vision, a partnership is only natural. In fact, through the show "Chị Đẹp" (Sisters Who Make Waves), My Linh had the opportunity to experience a 98-inch TCL TV—using its sharp, large-scale display and incredibly vivid sound to review her performances and training sessions. I was truly impressed by the sheer size of the TV; you really have to see a 98-inch model in person to grasp just how massive it is! Yet, the bezels are remarkably thin, ensuring it doesn't look bulky at all. Without this partnership with TCL, I might not have had such an intimate and comprehensive encounter with this kind of technology. It’s clear that TCL invests significant care into every technological feature of their TVs to elevate the customer experience. I am confident that TCL will achieve great success with its large-screen televisions!
The collaboration between "Chị Đẹp" My Linh and the 98-inch TCL TV.
This journey alongside "Chị Đẹp Đạp Gió Rẽ Sóng" serves as a testament to TCL’s commitment to inspiring others through its technological innovations, ultimately fostering a more positive life for the community.
