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TECHNOLOGICAL BREAKTHROUGH: TCL ENTERS THE LARGE-SCREEN TV RACE

What Makes TCL’s Large-Screen TVs Stand Out

Entering the large-screen TV market in 2022, TCL was considered a newcomer. However, the brand quickly made a strong impression by achieving the global No. 1 position in the 98-inch TV segment, according to market research firm Omdia.

As consumer demand for larger screens and more immersive, visually stunning viewing experiences continues to grow, TCL has consistently enhanced its products, building an outstanding collection of large-screen TVs.

With its 98-inch QD-Mini LED TV, TCL has demonstrated its technological leadership by integrating advanced display technologies into an exceptionally large screen. QD-Mini LED combines Mini LED backlighting with Quantum Dot technology, delivering outstanding picture quality with lifelike, vibrant colors and high contrast. The expansive screen, combined with 4K resolution, creates a truly immersive and visually captivating viewing experience.

In addition, the TV is equipped with TCL’s AiPQ Picture Processor, which functions like an intelligent brain, analyzing and optimizing images to deliver vibrant colors, high contrast, and lifelike clarity.

The IMAX Enhanced certification ensures compliance with the highest standards for calibration, resolution, color, brightness, contrast, frame rate, and sound performance. Combined with Dolby Atmos surround sound and built-in Onkyo speakers, the 98-inch QD-Mini LED TV transforms users’ homes into their own private cinemas.

Furthermore, Google TV provides access to a diverse library of 4K content, while the exclusive Game Master feature takes family entertainment to the next level, making TCL’s 98-inch TV an indispensable entertainment companion.

Catering to different customer segments, TCL offers a diverse ecosystem of large-screen TVs, ranging from 4K UHD models to the latest generation of QD-Mini LED TVs. With screen sizes ranging from 65 to 98 inches, consumers can easily find the perfect TV to suit their homes.

Upgrading TVs, Elevating the Customer Experience

October marks TCL’s 24th anniversary of accompanying the Vietnamese market. With a vision of being a brand that delivers value to consumers, TCL continues to strengthen its position as a trusted provider of high-quality products. For this reason, the brand focuses not only on delivering superior products but also on continuously enhancing its after-sales and warranty services.

Specifically, customer satisfaction with TCL’s customer care services increased from 27% to 93%, making TCL one of the brands with the highest customer satisfaction rates today, according to a survey conducted from January to August 2023. Meanwhile, the average repair time was reduced from 14 days to just 7 days. TCL also regularly conducts quality inspections at its warranty service centers across all 63 provinces and cities to better understand customer needs and ensure effective and accurate coordination.

According to the brand's representative, all of TCL's efforts stem from its commitment to providing premium after-sales services alongside a wide range of large-screen, high-tech TVs, giving customers peace of mind and allowing them to fully enjoy the best possible viewing experiences.

About TCL Electronics

TCL Electronics is a fast-growing consumer electronics company and a leading player in the global television industry. Founded in 1981, TCL currently operates in more than 160 markets worldwide. The company specializes in the research, development, and manufacturing of consumer electronics products, ranging from televisions and audio equipment to smart home appliances.